Can A Business Be Too Creative?
Posted April 27, 2015 / No comments
Businesses want people to be creative and unique in order to help them be different and distinctive. But is that always the best approach. Viewers of Katy Perry’s halftime show at the 2015 Superbowl probably remember how the “Left Shark” did his own thing apart from the other dancers. It got the 5 Friends thinkingRead More
What Made You Decide to Do What You Do?
Posted April 14, 2015 / No comments
From Scott McKain: The back row of Loeb Playhouse at Purdue. I was just an 8th grader — listening to a speaker who moved me to think about my life and potential in a different manner than before. That’s where it started… A student organization – FFA – gave me the opportunity to serve asRead More
What To Do About the Biggest Problems Facing Business
Posted March 31, 2015 / No comments
From Randy Pennington: How do you become more nimble and adapt to change more quickly? Here are five ideas: 1) Change the way you think about change. Our mindset – how we think – drives action and feeling. Nimble companies and leaders think of change as an opportunity to be faster, better, cheaper, and friendlier.Read More
Posted March 23, 2015 / No comments
This is a story designed to stir up questions about your own business. I want this little cautionary tale to make you think. Bill owns a hamburger restaurant called Bill’s Burgers. Bill needs more customers. So Bill does what any bright, energetic entrepreneur would do, he looks for ways to build his business. Bill hasRead More
It’s Not Really “Different” – It’s Just the Best Seller
Posted March 20, 2015 / No comments
Be The Best At What Matters Most – The Only Strategy You’ll Ever Need. That’s the name of my most recent book, and it’s a bold statement. It’s also kind of a “duh” statement. The marketplace makes it incredibly clear: the hardest thing in the world to copy is quality. The most challenging thing toRead More
Biggest Challenges Facing Businesses In The Next Five Years?
Posted March 17, 2015 / No comments
From Mark Sanborn: The biggest challenge businesses will face in the next five years is meeting increasing customer expectations. There is a current dilemma that will only get worse: the more you do for customers, the more they expect. Excellent service providers scramble to meet the expectations of customers who have become accustomed to greatRead More
What Is Your Best Habit?
Posted March 3, 2015 / No comments
From Randy Pennington: This is a difficult question for me. I think I do pretty well at staying current in order to stay relevant in my professional life. I challenge myself to examine different viewpoints. I haven’t missed a daily workout more than 50 times in the past 15 years. And, I make a consciousRead More
Employers Need to Remember That…
Posted February 17, 2015 / No comments
From Larry Winget: 1. If you have lousy employees, it’s because you are a lousy employer. Your employees will be no better than you are. Fix yourself first. Your employees only reflect back to you who you really are as an employer and company. 2. Your job is to make your company the best placeRead More
Employees Need to Remember That…
Posted February 3, 2015 / No comments
From Scott McKain: Employees should remember EVERYONE is replaceable – those who aren’t distinctive get replaced first. Steve Jobs died in 2011. Apple just reported their most profitable quarter ever. Tim Cook is good, too. McDonald’s just replaced their CEO – made zero difference to the taste of a Big Mac. Think you’re more importantRead More
Four Ways To Grow Your Business in February
Posted February 2, 2015 / No comments
1. Your existing customers should be driving a steady stream of new customers to you. Don’t just “hope” that’s happening. Make it happen. “Personal recommendations – positive word of mouth – are the number one driver of purchase decisions.” – Forbes Come up with 3 specific things you want your customers to be saying aboutRead More