Joe Calloway has always taught that it’s not “best tactics,” but “best thinking” that drives success. You and your team can use that thinking right now for immediate improvement and results.
Joe Calloway’s book, Becoming A Category Of One, has become the “playbook” for tens of thousands of leaders and top performing teams. Joe’s new interactive keynote (or workshop) brings you the most effective “Best Thinking” ideas from cutting edge companies and game-changing entrepreneurs. Joe also includes the best ideas from his books Be The Best at What Matters Most, Keep It Simple, and Magnetic: The Art Of Attracting Business.
- If you want to be a more effective, more inspiring leader…
- If you want to unlock maximum potential…
- If you want to make a great team even better…
Book Joe for your next meeting to experience
Becoming A Category Of One/2017
This is “Best Thinking” for exceptional leaders and top performing teams:
- Proactive Innovation + Endless Curiosity
Albert Einstein said “I have no special talent. I am only passionately
curious.” So are the best in business. Virtually all value added innovation is adaptive innovation that usually comes from ideas outside your industry or profession. You will learn how to find the catalysts for your next great idea and improvement.
- Simplicity + Clarity
If you feel that you’re making things more complicated than they need to be, join the club. So do most people. One prime responsibility of leadership and performance is to simplify the complicated. It’s not easy. It takes a lot of work. But if you can make things simple, you can move mountains. You will learn how to simplify the way you think about your business.
- Focused Execution + What Matters Most
The great mistake is the attempt to “do everything” you can to succeed. Sustained success doesn’t come from doing the most things, but from doing the most important things. Top performance requires focused execution on those things that matter most. You will learn how top performing teams consistently execute on the handful of things that matter most to their success.
- Customer Centric + Tie-Breaking Relationships
In 2017, the most powerful factor in buying decisions is word of mouth. Period. Nothing else even comes close as an influence on your prospects and on the growth of your business. Exceptional leaders and top performing teams are, without exception, focused on creating compelling customer experiences. You will learn how consistently extraordinary performance on the basics, coupled with tie-breaking relationships, are the basis for success in today’s marketplace.
- Propensity To Action + Willingness To Say “No”
The greatest differentiator of all is action. Most leaders and teams have endless meetings and discussions about what they should do. “Category of One” leaders and teams take action. You will learn that the key to productive action is a willingness to say “No” to anything that takes you off course.
This is not a lecture. Becoming A Category Of One/2017 is Interactive and engaging.
This is an interactive session that gets people engaged with the ideas, with Joe, and with each other. The goal is to create energy and motivation so that you will leave with immediately actionable ideas that improve performance and produce results.